Entrepreneur's STORYTELLING PLAYBOOK Sessions
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Did you know 90% of startups
fail—not because of bad products, but because they fail to
connect with their customers? That's exactly what happened to
me. I watched my dad, a great entrepreneur do start-ups that
would fail, again and again. I was sad watching him fail. So,
I dedicated my life to helping entrepreneurs tell their
stories. With Grace Ann Rosile, Ph.D. we started The
Entrepreneur's Storytelling Playbook."
"The Entrepreneur's Storytelling Playbook" teaches
entrepreneurs how to use storytelling to improve their
businesses. It's about embracing your uniqueness and
practicing letting that shine through in your story. It's
about turning that storytelling muscle into your superpower.
The Playbook isn't about formal pitches. Having a
Playbook is about everything you do as an entrepreneur.
Building your own Playbook is
about (1) your brand, (2) your customer experience, (3) your
social media presence, and (4) learning how everything you do
tells a story.
The Entrepreneur's Storytelling Playbook emphasizes the
importance of connecting with audiences on an emotional level,
providing a structured framework—including a hook, hero's
journey, mission, and call to action—for crafting compelling
narratives.
I want to share a secret I
learned that propelled me into success in storytelling
consulting.
Storytelling Consulting Formula = Rhythm plus Contrast,
with Emphasis, in Harmony and Balance. I applied this formula
created a business, and when I returned to teaching, became
university teacher of the year, six years in a row. I
turned to storytelling in all my pursuits. I leaned into it.
The Playbook includes you
crafting examples of your successful entrepreneurial stories
and offers advice on what to do and avoid when telling one's
own story. The overall message is that when you are an
entrepreneur, telling a well-told story is a powerful
tool for attracting customers, and investors and building a
brand. Our Playbook approach encourages you the entrepreneur
to develop your own stories to address your audience’s
concerns. Don't make it all about you. Center on the audience.
How your product or services solves a problem for them.
Storytelling is about creating a connection."
"The Entrepreneur's
Storytelling Playbook," teaches entrepreneurs how to use
storytelling to improve their businesses.
What is Business Storytelling in
Entrepreneurship?
"Business storytelling" in
entrepreneurship refers to the practice of using narrative and
personal anecdotes to communicate a company's vision, mission,
and value proposition to potential investors, customers, and
stakeholders, creating a deeper connection and understanding
beyond just facts and figures, ultimately helping to build
trust and excitement around the entrepreneurial venture.
Benefits
1. You will receive a 1 on 1 coaching session with David
Boje Ph.D., before or after the event on Jan 10.
2. Training in what is the breakthrough story that you
have not told before?
3. How to tell your entrepreneur breakthrough story in
conversations?
4. What entrepreneur story do you have untold that will
increase sales by 20%?
5. Money back, if we do not help you develop an awesome
Storytelling Playbook?
Then a third kind of conversational storytelling, when human and
cellular start doing something besides cacophony. That is
the one we need to get happening in Triple-Loop intervention.
The Entrepreneur's Storytelling Playbook provides a hands-on approach to using storytelling for business success. Here are five advantages of using such a playbook:
Enhanced Emotional Connection with the Audience:
Storytelling fosters a deeper bond with customers,
stakeholders, or team members by appealing to emotions,
making the brand relatable and memorable.
Improved Brand Differentiation:
A compelling story helps distinguish a business from
competitors by highlighting unique aspects of its journey,
mission, or values, which resonate more than generic
messaging.
Increased Engagement and Retention:
Stories capture attention and are easier to remember than
facts or statistics alone, ensuring that the target audience
remains engaged with the brand message.
Simplified Complex Ideas:
Entrepreneurs can use storytelling to break down complex
concepts, products, or services into narratives that are
easier for the audience to understand and relate to.
Stronger Team and Culture Building:
Internally, storytelling fosters a sense of purpose and
alignment among employees, reinforcing the company’s mission
and encouraging collaboration.
Click Here To Enroll & PAY NOW for
Next Seminar, Limit is 15 seats
or
Attend
FREE SUMMIT EVENT to NETWORK with Other Businesses, Story
Coaches, Conversation Consultants
Together, Boje and Rosile developed the 7 CSI principles.
Boje's part is Assertiveness, the first principle, and it is an
assertiveness that takes care and preparation.
Our 7 Principles
1. Assertiveness, not aggression or
weakness.
2. Clear intent of why you want to tell this story.
3. Personal experience stories have primacy.
4. Silence to give space for self-reflective.
5. Give 'gift of story' and exchange counter-story.
6. Use invitational rhetoric openness to listening to
counter-stories'.
7. Goal to get to co-inquiry of 'Braided River'.
We Offer Certificate Programs ?
Enroll in the 'Basic Certification Module' to learn skills and tools for better interpersonal relationships at home and at work. This Basic Certificate includes four online course sessions, covering 1. Assertiveness, 2. Horsesense Storytelling, 3. Invitational Rhetoric, and 4. Blended Rivers. Complete the Basic level, and you are eligible to enroll in our more advanced certification courses include training in work conversations, and Organizational Development and Change (ODC) conversations. Please click here to review advanced certificate options. or Read more about CSI.
You can use this certificate for having better
relationships at home and at work. Begin your online
course at https://truestorytelling.org.
Emphasizes Invitational Rhetoric, and that conversations is
the main activity of relationships at home and at work
Storytelling is the primary currency of sensemaking at home
and in organizations.
We advocate co-inquiry, and the collaboration if ensemble
leadership teams as a way to do Organizational Development and
Change (ODC).
