Discover Entrepreneur's Storytelling Playbook
Summit 90 Minutes on
Zoom
OUR FREE Entrepreneur's Storytelling Playbook
Mini-SUMMIT EVENT Jan 10th 10-11:30 AM Mountain
Time; Email davidboje@gmail.com
for your spot or use Contact form:
Contact
Boje About Entrepreneur's Storytelling Playbook
Summit|
I’m David Michael Boje and
together with Grace Ann Rosile we developed ENTREPRENEUR'S
STORYTELLING PLAYBOOK as a way to change conversations
at home and in your business adventure
Did you know 90% of
startups fail—not because of bad products, but because they
fail to connect with their customers? That's exactly what
happened to me. I watched my dad, a great entrepreneur do
start-ups that would fail, again and again. I was sad
watching him fail. So, I dedicated my life to helping
entrepreneurs tell their stories. With Grace Ann
Rosile, Ph.D. we started The Entrepreneur's Storytelling
Playbook."
"The Entrepreneur's Storytelling Playbook" teaches
entrepreneurs how to use storytelling to improve their
businesses. It's about embracing your uniqueness and
practicing letting that shine through in your story. It's
about turning that storytelling muscle into your superpower.
The Playbook isn't about formal pitches. Having a
Playbook is about everything you do as an entrepreneur.
Building your own Playbook
is about (1) your brand, (2) your customer experience, (3)
your social media presence, and (4) learning how everything
you do tells a story.
The Entrepreneur's Storytelling Playbook emphasizes
the importance of connecting with audiences on an emotional
level, providing a structured framework—including a hook,
hero's journey, mission, and call to action—for crafting
compelling narratives.
The Playbook includes you crafting examples of your
successful entrepreneurial stories and offers advice on what
to do and avoid when telling one's own story. The overall
message is that when you are an entrepreneur, telling a
well-told story is a powerful tool for attracting customers,
and investors and building a brand. Our Playbook approach
encourages you the entrepreneur to develop your own stories
to address your audience’s concerns. Don't make it all about
you. Center on the audience. How your product or services
solves a problem for them. Storytelling is about creating a
connection."
"The Entrepreneur's
Storytelling Playbook," teaches entrepreneurs how to use
storytelling to improve their businesses.
"Business storytelling" in
entrepreneurship refers to the practice of using narrative
and personal anecdotes to communicate a company's vision,
mission, and value proposition to potential investors,
customers, and stakeholders, creating a deeper connection
and understanding beyond just facts and figures, ultimately
helping to build trust and excitement around the
entrepreneurial venture.
Featured Playbook Guests:
- Rohny Saylors on
AI conversational storytelling alternatives to
zero-sum thinking; See Rohny Saylors' excellent
video on this point
- Jillian Saylors on Business Storytelling in Communication
- Mike Bonnier on Quantum Storytelling Consulting
- Ken Long on True Storytelling for the military
- Mark Mathew’s Contributions to Storytelling
- Artem Mushin-Makedonskiy on European Business Conversational Storytelling
- Grace Ann Rosile’s "Horse Sense at Work"
- David Boje's work
on a Third Kind of Conversational
Storytelling See YouTube
on this point
-
The Entrepreneur's Storytelling Playbook provides a structured approach to using storytelling for business success. Here are five advantages of using such a playbook:
-
Enhanced Emotional Connection with the Audience:
Storytelling fosters a deeper bond with customers, stakeholders, or team members by appealing to emotions, making the brand relatable and memorable. -
Improved Brand Differentiation:
A compelling story helps distinguish a business from competitors by highlighting unique aspects of its journey, mission, or values, which resonate more than generic messaging. -
Increased Engagement and Retention:
Stories capture attention and are easier to remember than facts or statistics alone, ensuring that the target audience remains engaged with the brand message. -
Simplified Complex Ideas:
Entrepreneurs can use storytelling to break down complex concepts, products, or services into narratives that are easier for the audience to understand and relate to. -
Stronger Team and Culture Building:
Internally, storytelling fosters a sense of purpose and alignment among employees, reinforcing the company’s mission and encouraging collaboration.
Key aspects of business storytelling in
entrepreneurship:
- * Personal connection: Sharing the founder's personal story, challenges faced, motivations, and "why" behind the business idea to make it relatable and resonate with the audience.
- * Problem-solution narrative: Clearly outline the problem your business addresses, the unique solution you provide, and the positive impact it will have on the target market.
- * Emotional engagement: Using storytelling techniques to evoke emotions like hope, inspiration, or urgency to capture the audience's attention and interest.
- * Authenticity: Presenting a genuine and transparent story that aligns with the company's values and brand identity.
It is time for Conversational Storytelling to help Entrepreneur's.
Benefits
1. You will receive a 1 on 1 coaching session with David Boje Ph.D., before or after the event on Jan 10.
2. Training in what is the breakthrough story that you have not told before?
3. How to tell your entrepreneur breakthrough story in conversations?
4. What entrepreneur story do you have untold that will increase sales by 20%?
5. Money back, if we do not help you develop an awesome Storytelling Playbook?
Contact
Boje About a Seminar or Summit|
Outcomes and Benefits First, according to McKinsey & Company: Industry 4.0—also called the Fourth Industrial Revolution or 4IR—is the next phase in the digitization of the manufacturing sector, driven by disruptive trends including the rise of data and connectivity, analytic, human-machine interaction, and improvements in robotics. Second, according to Forbes 2023 and small business 2024, the biggest challenge facing American corporations today is labor shortages and difficulties in retaining skilled employees, often referred to as "the war for talent," which is further amplified by factors like the tight labor market, rising inflation. |
Research indicates that organizations with strong storytelling cultures see a 23% higher return on their training investments compared to traditional communication approaches.